Content

SPORTBIZ EUROPE is the meeting point for the sports business sector, with a distinctive stamp of genuine and qualified networking, bringing like minded professionals together in a casual and inspiring atmosphere. Set in the exciting city of Barcelona, SPORTBIZ EUROPE hosts face-to-face networking alongside digital streaming, allowing our global community to interact, engage and contribute in real time. A four day event focused on the hottest topics around innovation, digital transformation and market trends shaping the future of our sport.

FAN EXPERIENCE

MATCHDAY, TICKETING, ANALYTICS, SPORTS FACILITIES, CONNECTIVITY

INSPIRING BRANDS

VALUE SPONSORSHIPS, SPORTS BRANDING, IMPACTFUL CONTENT

CONTENT & PLATFORMS

GLOBAL FANS, OTT, CONTENT, HIGHLIGHTS, MONETIZATION & TRENDS

FAN ENGAGEMENT

THE NEW FAN, SPORTAINMENT TRENDS, NEW FORMATS

AI IN SPORTS

INNOVATION AND DISRUPTION. EFFICIENCY, CONTENT & ENGAGEMENT.

INNOVATION & SPORTECH

SPORTS DATA, GAMING, SMART STADIUMS, STARTUPS & SUCCESS STORIES

Program

Day 1
Salts Terrasa Bar

19:00 - 21:00

WELCOME COCKTAIL: SALTS

Day 2

08:30 - 09:00

Registration

Generalitat de Catalunya

09:00 - 09:30

CONGRESS OPENING

Abel García Marín SECRETARI GENERAL DEL DEPARTAMENT D’ESPORTS GENERALITAT DE CATALUNYA
Epico Play

09:30 - 10:15

Sports Industry Outlook: Revenue Streams, Innovation, Strategy & the Way Forward

Leonardo Giammarioli Chief Global Business Development Officer at SSC Napoli
Anna Mitchell SENIOR DIRECTOR, INTERNATIONAL BUSINESS DEVELOPMENT at fanatics
Mattia Baldassarre CEO & Founder en Epico Play
Lukas Dorda Online Learning Manager at Johan Cruyff Institute
B-Bruce

10:15 - 11:00

From Identity to impact: Branding in Sports

Jacopo Pulcini Brand and Marketing Manager at Genoa Cricket and Football Club S.P.A.
Sebastian Ballester Marketing Manager Iberia at Asics EMEA
Xénia Esteve Castañer Senior Director, Brand & Marketing at Euroleague Basketball
Albert Freixa Gonfaus Impact Growth Manager at B-Bruce
Juventus

11:00 - 11:30

Juventus Forward: A Journey of Innovation

Carolina Chiappero Innovation manager at Juventus
COFFEE BREAK

11:30 - 12:00

COFFEE BREAK

SPECTATR.AI

12:00 - 12:45

Winning the Audience: Sports Content in Action

Quim Domènech Senior Vice President Content at DAZN
Cristina Delgado Estepa Head of Sports, News and Podcasts at Youtube
Roger Brosel Head of Content and Programming at LaLiga
Francisco Antunez Chief Content Officer at Liga Portugal
SHIFA GARG CHIEF BUSINESS OFFICER AT SPECTATR.AI
Johan Cruyff Institute

12:45 - 13:30

Towards 2030: Smart Stadiums, Sustainable Innovation and Fan Engagement

Paul Van Dooren VP of Smart Stadium at Sorama
Bjorn Poels CCO at Bundeling
John Van de Laar President at Orange Sports Forum
Walter Joosten Managing Director at Orange Sports Forum Spain
Lunch Break

13:30 - 14:45

LUNCH BREAK

World Rugby - Circuit - CM.com - mei

14:45 - 15:30

International Trends in Major Sports Events Organization

ENDA CONNOLLY DIRECTOR OF EVENTS, TEAMS SERVICES & RUGBY OPERATIONS AT WORLD RUGBY
Frank Smit Sr. Customer Success Specialist at CM.com
Míriam Rodríguez de Lizana Marketing & Comms Director at Circuit de Barcelona - Catalunya
Dennis Mills Chief Executive at MEI
Juventus

15:30 - 16:00

From Maxwell the Cat to Docuseries: The Juventus X TikTok Playbook

Giacomo Margutti INTEGRATED MEDIA STRATEGIST AT JUVENTUS FOOTBALL CLUB
FIBA - Trend Agency - Premier Padel - CEV

16:00 - 16:45

From Content to Connection: Building Sports Brands in the Digital Space

Esteban González 3x3 Digital Content Manager at FIBA
ORHUN ÖZDEMIR FOUNDING PARTNER AT TRENDAGENCY
Yasmine Akki Head of Content & Brand at Premier Padel
Florin Sandu Digital & Content Manager at CEV
Amy Wanday Digital Content Manager at Everesting
esa - busforfun - Riot

16:45 - 17:30

Transforming deals to Impact: Sponsorship Trends in 2025

Arianna Cattonaro International Strategic Operations Manager at BusForFun
Sophie Morris Chair of the European Sponsorship Association (ESA)
Daniel Morales Brucher EMEA Partnerships and Alliances Manager - ESports League of Legends at Riot Games
DAMM

17:30 - 18:30

Networking After

Day 3
Fundacion Banco Industrial

09:15 - 09:30

Sports as a catalyst for development: The work of Banco Industrial Foundation

Irving Tejada Escobar Head of Social Welfare Programs at Fundación Banco Industrial
B-STEP Barcelona

09:30 - 10:15

SHOWCASE B-step

Michiel Puelinckx Founder & CEO at Ball Inn
Jaime De la Calle Founder & CEO at Icordpod
Rodrigo Cárdenas Plaza Interim Chief Technology Officer at Offside Club
Eric Tarda Founder & Creative Director at Level Unlocked
Marcos Álvarez Lozano Business Advisor at Barcelona Activa
iese - m2a - tenning - hockey - cruyff

10:15 - 11:00

Bridging the Future: Shaping Next Gen Sports Industry Leaders

Joaquín Soriani Co-President at IESE Sports Club
LAIA TALARN MARKETING & COMMUNICATION DIRECTOR AT REAL FEDERACIÓN ESPAÑOLA DE HOCKEY
Juan de Dios Aguirre Paratner & CCO at Tennium
Marc Serra Sallent Managing Director & Partner at CA Sports
Edgar Romero Jara Corporate Relations en Johan Cruyff Institute
COFFEE BREAK

11:00 - 11:30

COFFEE BREAK

baskonia - celtalab - the venue - euroleague - blockchain

11:30 - 12:15

Innovation in Sports Organizations: Data, Strategy & Tech Integration

Lalo García CEO HubIn - Founder CeltaLab 1923
Daniel Dümig Co-Founder at the Mothertrees Innovation Ecosystem & The Venue Barcelona
Joan Carles Ros Senior Manager, Business Intelligence & Analytics at Euroleague Basketball
Aitor Jiménez Villar Chief Strategy, Innovation and New Business Officer at Baskonia - Alavés Group
Brian Heinen Founder at Blockchain in Europe
Tik Tok

12:15 - 12:45

TikTok: Defining Culture and Redefining Sports Fandom

Sara Moreno Head of Operations - Spain
ATM MEDIA

12:45 - 13:00

Building the Value Chain of Grassroots Sports: From Content Creation to Data Monetization

Matteo Samaranch Bigelli Business Development Manager at ATM Media
DAMM

13:00 - 14:00

NETWORKING AND BEER

Day 4
FC Barcelona

09:30 - 11:30

FC BARCELONA´S IMMERSIVE MUSEUM TOUR & Presentation of the VIP Hospitality Commercial Opportunities of the new Spotify Camp Nou

Barcelona Capital Náutica

12:00 - 01:00

BARCELONA CAPITAL NÁUTICA

Workshop: The Role of Sport in the Blue Economy

Laureà Fanega Macías General Director at Fundació Barcelona Capital Nàutica

Speakers

Quim Domènech

Senior Vice President Content at DAZN

Carolina Chiappero

Innovation manager at Juventus

Leonardo Giammarioli

Chief Global Business Development Officer at SSC Napoli

Yasmine Akki

Head of Content & Brand at Premier Padel

SHIFA GARG

CHIEF BUSINESS OFFICER AT SPECTATR.AI

Roger Brosel

Head of Content and Programming at LaLiga

Sara Moreno

Head of Operations - Spain

ENDA CONNOLLY

DIRECTOR OF EVENTS, TEAMS SERVICES & RUGBY OPERATIONS AT WORLD RUGBY

ORHUN ÖZDEMIR

FOUNDING PARTNER AT TRENDAGENCY

Anna Mitchell

SENIOR DIRECTOR, INTERNATIONAL BUSINESS DEVELOPMENT at fanatics

Esteban González

3x3 Digital Content Manager at FIBA

Cristina Delgado Estepa

Head of Sports, News and Podcasts at Youtube

Francisco Antunez

Chief Content Officer at Liga Portugal

Frank Smit

Sr. Customer Success Specialist at CM.com

Jacopo Pulcini

Brand and Marketing Manager at Genoa Cricket and Football Club S.P.A.

Sophie Morris

Chair of the European Sponsorship Association (ESA)

Joan Carles Ros

Senior Manager, Business Intelligence & Analytics at Euroleague Basketball

Arianna Cattonaro

International Strategic Operations Manager at BusForFun

Florin Sandu

Digital & Content Manager at CEV

Xénia Esteve Castañer

Senior Director, Brand & Marketing at Euroleague Basketball

Albert Freixa Gonfaus

Impact Growth Manager at B-Bruce

Míriam Rodríguez de Lizana

Marketing & Comms Director at Circuit de Barcelona - Catalunya

Mattia Baldassarre

CEO & Founder en Epico Play

LAIA TALARN

MARKETING & COMMUNICATION DIRECTOR AT REAL FEDERACIÓN ESPAÑOLA DE HOCKEY

Giacomo Margutti

INTEGRATED MEDIA STRATEGIST AT JUVENTUS FOOTBALL CLUB

Reem Abdalazem OLY

2x Olympian, Coach & Mindset Expert

Sebastian Ballester

Marketing Manager Iberia at Asics EMEA

Amy Wanday

Digital Content Manager at Everesting

Daniel Morales Brucher

EMEA Partnerships and Alliances Manager - ESports League of Legends at Riot Games

Abel García Marín

SECRETARI GENERAL DEL DEPARTAMENT D’ESPORTS GENERALITAT DE CATALUNYA

John Van de Laar

President at Orange Sports Forum

Walter Joosten

Managing Director at Orange Sports Forum Spain

Paul Van Dooren

VP of Smart Stadium at Sorama

Bjorn Poels

CCO at Bundeling

Lalo García

CEO HubIn - Founder CeltaLab 1923

Aitor Jiménez Villar

Chief Strategy, Innovation and New Business Officer at Baskonia - Alavés Group

Marc Serra Sallent

Managing Director & Partner at CA Sports

Michiel Puelinckx

Founder & CEO at Ball Inn

Eric Tarda

Founder & Creative Director at Level Unlocked

Rodrigo Cárdenas Plaza

Interim Chief Technology Officer at Offside Club

Jaime De la Calle

Founder & CEO at Icordpod

Juan de Dios Aguirre

Paratner & CCO at Tennium

Joaquín Soriani

Co-President at IESE Sports Club

Daniel Dümig

Co-Founder at the Mothertrees Innovation Ecosystem & The Venue Barcelona

Lukas Dorda

Online Learning Manager at Johan Cruyff Institute

Dennis Mills

Chief Executive at MEI

Brian Heinen

Founder at Blockchain in Europe

Marcos Álvarez Lozano

Business Advisor at Barcelona Activa

Laureà Fanega Macías

General Director at Fundació Barcelona Capital Nàutica

Edgar Romero Jara

Corporate Relations en Johan Cruyff Institute

Matteo Samaranch Bigelli

Business Development Manager at ATM Media

Partners

ORGANIZER

LEARNING PARTNER

OFFICIAL PARTNER

OFFICIAL BEER

GLOBAL MEDIA PARTNER

STRATEGIC PARTNER

CONFERENCE PARTNER

INSIGHT PARTNER

TECH PARTNER

MOBILITY PARTNER

MUSIC PARTNER

OFFICIAL APPAREL

MEDIA PARTNER

INSTITUTIONAL PARTNERS

Venue

Antigua Fábrica Estrella Damm

Carrer del Rosselló, 515, Barcelona, España

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