Agenda

SPORTBIZ EUROPE es el punto de encuentro del sector de sports business, con un sello de networking calificado, en un ambiente descontracturado e inspirador. Un evento presencial que permitirá el networking en la ciudad de Barcelona y el acceso global a través de streaming. 4 días de contenido enfocado en los temas de tendencia de la industria, en innovación, transformación y en visualizar el futuro del mercado...

FAN EXPERIENCE

MATCHDAY, TICKETING, ANALYTICS AND SPORTS FACILITIES

INSPIRING BRANDS

VIDEO HIGHLIGHTS, FAN CONTENT, LICENSES AND RIGHTS HOLDERS

CONTENT & PLATFORMS

STREAMING, OTT, ADAPTED CONTENT, NEW PLAYERS AND GLOBAL FANS

ESPORTS & GAMING

GAMING & LA GENERACIÓN Z, ESTRATEGIAS EN ESPORTS, NUEVOS NEGOCIOS OUT-OF-THE-BOX

AI IN SPORTS

INNOVACIÓN Y DISRUPCIÓN. APLICACIONES EN PERFORMANCE. EFICIENCIA, CONTENIDO & ENGAGEMENT.

INNOVATION & SPORTECH

BLOCKCHAIN, PERFORMANCE, SPORTS DATA, BETTING, REVIEW, SMART STADIUMS, STARTUPS & SUCCESS STORIES

Programa

Día 1
Pulitzer Barcelona

19:00 - 21:00

Welcome Cocktail

Día 2
MARKS

08:30 - 09:00

REGISTRATION

Barcelona Activa

09:00 - 09:30

Congress Opening

Itziar Blasco Donoso Directora d’Emprenedoria de Barcelona Activa
Euroleague Basket - Fanatics - Atos - APEX

09:30 - 10:15

Shaping the Future of Sports: Insights from Industry Experts on the Path Forward

Paulius Motiejunas CEO at Euroleague Basketball
Pedro Félix Da Costa Founding Partner at APEX
Ángels Martín General Manager Olympics at Atos
Reem Abdalazem OLY 2x Olympian, Coach & Mindset Expert
Populous

10:15 - 10:45

Enhancing your fan experience and driving revenue through experiential venue design and brand activation

Simon Borg BRAND ACTIVATION - POPULOUS EMEA
Jorge Betancor DIRECTOR POPULOUS SPAIN
fifa - 3x3 fiba - one football

10:45 - 11:30

Digital strategy for innovation driven Sports Properties

Pedro Caffa Social Media Manager at FIFA
Esteban González 3x3 Digital Content Manager at FIBA
Maurits Schön Chief Operating Officer at OneFootball
James Cavanagh HOST at SPORTBIZ
MARKS

11:30 - 12:00

Coffee Break

esa - danone - g2 - Udinese

12:00 - 12:45

Stay ahead in the dynamic sponsorship landscape

Insights, predictions and recommendations for brands and marketers

Fabien Moles LEGAL MANAGER PARIS 2024 OLYMPIC AND PARALYMPIC GAMES AT DANONE
James Herring STRATEGIC PLANNER & PARTNER STRATEGY G2 ESPORTS
Gianluca Pizzamiglio Marketing Manager at Udinese Calcio
Sophie Morris Chair of the European Sponsorship Association (ESA)
Johan Cruyff Institute

12:45 - 13:30

Beyond the Physical: Mental Well-Being in Sports

Heather Fisher PROFESSIONAL RUGBY PLAYER at ENGLAND NATIONAL RUGBY UNION TEAM
Matilda Mayne ATHLETE DEVELOPMENT CONSULTANT THE TRUE ATHLETE PROJECT
Lunch Break

13:30 - 15:00

Lunch Break

FIBA - WFFA - LaSource - Apex

15:00 - 15:45

Accelerating Commercial Growth through Strategic Investments & Partnerships

Gustavo Arellano Jorge Head Of Commercial Development at FIBA
Dan Wood Co-founder & General Secretary at World Freestyle Football Association
Luis Vicente Chairman at Apex
Jean-Baptiste Alliot CSO at LaSource & Advisor to UEFA Innovation Hub
Catalunya Convention Bureau

15:45 - 16:15

Catalonia, the values of bringing together meetings & sports.

SÒNIA SERRACARBASSA DIRECTOR OF CATALUNYA CONVENTION BUREAU
Ignasi Armengol Director General - Fundació Barcelona Capital Náutica
Isabel Juárez COMMERCIAL DIRECTOR CIRCUIT BARCELONA - CATALUNYA
NBA

16:15 - 16:45

Connecting and Inspiring Fans: How Content is Driving Fan Engagement.

Sharon Fuller Head of Social Media and Content NBA EME
Lukas Dorda Online Learning Manager at Johan Cruyff Institute
Euroleague - Paris 2024

16:45 - 17:30

Take your seat: next level experiences for fans

Alex Ferrer Kristjansson Senior Director, Marketing and Communication at Euroleague Basketball
Marely Flores Venue Readiness Manager at Paris 2024
Rocio RUIZ BERDEJO MARKETING & FOREVER GREEN at Real Betis Balompié
Gonzalo Jiménez Illana Socio Derecho Deportivo - Martínez Echevarría
AFA

17:30 - 18:00

The Commercial Strategy of the World Soccer Champions

Leandro Petersen Chief Commercial & Marketing Officer at Asociación del Fútbol Argentino (AFA)
Albert Masnou DEPUTY DIRECTOR & HEAD OF INFORMATION AT SPORT
DAMM

18:00 - 19:30

Networking After

Día 3
MARKS

08:45 - 09:15

REGISTRATION

B-STEP Barcelona

09:15 - 10:00

SHOWCASE B-step

José Antonio FERREIRO VERA CO - FOUNDER - HOOP SLAM
Jordi Campamà Rigola CEO & CO -FOUNDER - RACKETY
Arnau MARLÍ JULIA FOUNDER & CEO Bend It
Tomas Viglione Co-Founder Nua Coach
Marçal Juan Llaó CO-FOUNDER & CTO LIZCORE
Marcos Álvarez Lozano Business Consultant at Barcelona Activa
Barcelona Sports Hub

10:00 - 10:30

Barcelona Sports Hub: a Sneak Peak on Our Growth, Milestones, and Future Path at SportBizEurope

Xavier Trallero Guillot Director at Barcelona Sports Hub
FANXP euroleague

10:30 - 11:15

2024 EUROLEAGUE BASKETBALL FANXP, FINAL STAGE PITCHES

MARKS

11:15 - 11:30

Coffee Break

Google

11:30 - 12:00

AI on the Field: Tech, Cybersecurity, and the Future of Sports

LLuis Coma Cybersecurity Specialist - Iberia Google Cloud Security
Bundesliga - DFL Digital Sports

12:00 - 12:30

From Matchday to Every Day: Next-Gen Bundesliga Fan Engagement

Giulia Lang Senior Product Owner App - Bundesliga / DFL Digital Sports
Sevilla - Celta - Juventus - Sporting

12:30 - 13:15

Innovation in Sports Clubs: Thoughts on Future-Proofing the Sports Industry

Lalo García CEO HubIn - fundador de celtalab1923
Mafalda Monteiro Digital Brand Manager at Sporting Clube de Portugal
Esteve Rodríguez Crespo HEAD OF DATA PROJECTS at SEVILLA FC
Giacomo Margutti JUVENTUS CREATOR LAB PRODUCTION MANAGER
Brian Heinen Founder at Blockchain in Europe
433

13:15 - 13:45

Captivating Content for the Next Generation

Lucas Bugter Business Development Director at 433
DAMM

13:45 - 14:15

Networking & Beer

Día 4
FC Barcelona

09:30 - 10:30

FC Barcelona’s Immersive Museum Tour

The Venue

11:00 - 13:00

The Venue Barcelona in the Olympic Ring (Montjuïc) + Visit to the Olympic Stadium

Sailing Boat

13:30 - 14:30

America’s Cup Race Village Fan Zone

Speakers

Ángels Martín

General Manager Olympics at Atos

Giacomo Margutti

JUVENTUS CREATOR LAB PRODUCTION MANAGER

Sharon Fuller

Head of Social Media and Content NBA EME

Luis Vicente

Chairman at Apex

Paulius Motiejunas

CEO at Euroleague Basketball

Lucas Bugter

Business Development Director at 433

Marely Flores

Venue Readiness Manager at Paris 2024

Fabien Moles

LEGAL MANAGER PARIS 2024 OLYMPIC AND PARALYMPIC GAMES AT DANONE

James Herring

STRATEGIC PLANNER & PARTNER STRATEGY G2 ESPORTS

Maurits Schön

Chief Operating Officer at OneFootball

Giulia Lang

Senior Product Owner App - Bundesliga / DFL Digital Sports

Jorge Betancor

DIRECTOR POPULOUS SPAIN

Simon Borg

BRAND ACTIVATION - POPULOUS EMEA

Itziar Blasco Donoso

Directora d’Emprenedoria de Barcelona Activa

Leandro Petersen

Chief Commercial & Marketing Officer at Asociación del Fútbol Argentino (AFA)

Mafalda Monteiro

Digital Brand Manager at Sporting Clube de Portugal

Xavier Trallero Guillot

Director at Barcelona Sports Hub

Pedro Félix Da Costa

Founding Partner at APEX

Jean-Baptiste Alliot

CSO at LaSource & Advisor to UEFA Innovation Hub

Gianluca Pizzamiglio

Marketing Manager at Udinese Calcio

LLuis Coma

Cybersecurity Specialist - Iberia Google Cloud Security

Sophie Morris

Chair of the European Sponsorship Association (ESA)

Dan Wood

Co-founder & General Secretary at World Freestyle Football Association

Lukas Dorda

Online Learning Manager at Johan Cruyff Institute

SÒNIA SERRACARBASSA

DIRECTOR OF CATALUNYA CONVENTION BUREAU

Pedro Caffa

Social Media Manager at FIFA

Isabel Juárez

COMMERCIAL DIRECTOR CIRCUIT BARCELONA - CATALUNYA

Albert Masnou

DEPUTY DIRECTOR & HEAD OF INFORMATION AT SPORT

Alex Ferrer Kristjansson

Senior Director, Marketing and Communication at Euroleague Basketball

Esteve Rodríguez Crespo

HEAD OF DATA PROJECTS at SEVILLA FC

Gustavo Arellano Jorge

Head Of Commercial Development at FIBA

Matilda Mayne

ATHLETE DEVELOPMENT CONSULTANT THE TRUE ATHLETE PROJECT

Rocio RUIZ BERDEJO

MARKETING & FOREVER GREEN at Real Betis Balompié

Esteban González

3x3 Digital Content Manager at FIBA

Lalo García

CEO HubIn - fundador de celtalab1923

Reem Abdalazem OLY

2x Olympian, Coach & Mindset Expert

Marcos Álvarez Lozano

Business Consultant at Barcelona Activa

Gonzalo Jiménez Illana

Socio Derecho Deportivo - Martínez Echevarría

Matheus Provinciali

Head of Innovation & Entrepreneurship Manager at StartUB!

Heather Fisher

PROFESSIONAL RUGBY PLAYER at ENGLAND NATIONAL RUGBY UNION TEAM

James Cavanagh

HOST at SPORTBIZ

Brian Heinen

Founder at Blockchain in Europe

Jordi Campamà Rigola

CEO & CO -FOUNDER - RACKETY

José Antonio FERREIRO VERA

CO - FOUNDER - HOOP SLAM

Arnau MARLÍ JULIA

FOUNDER & CEO Bend It

Tomas Viglione

Co-Founder Nua Coach

Marçal Juan Llaó

CO-FOUNDER & CTO LIZCORE

Ignasi Armengol

Director General - Fundació Barcelona Capital Náutica

Partners

ORGANIZA

LEARNING PARTNER

SUPPORTING PARTNERS

CONFERENCE PARTNER

INNOVATION PARTNER

TRAVEL PARTNER

GLOBAL MEDIA PARTNER

OFFICIAL BEER

STRATEGIC PARTNER

OFFICIAL APPAREL

Kappa

SUSTAINABILITY PARTNER

TECH PARTNER

OFFICIAL COFFEE

MOBILITY PARTNER

MUSIC PARTNER

MEDIA PARTNER

APOYO INSTITUCIONAL

Sede

Antigua Fábrica Estrella Damm

Carrer del Rosselló, 515, Barcelona, España

If you need any assistance with your trip, our travel partner VB Sports will be happy to help. Please contact entertainment@vb-sports.com, mentioning SPORTBIZ to receive the best options for your trip.

Searching for accommodations in Barcelona?

-Sercotel Rosellón / Caspe. Use the code "SPORT24" to apply the discount here: https://www.sercotelhoteles.com/en/hotels

-Catalonia Hotels: Book your stay with a special rate: https://www.cataloniahotels.com/en/content/sportbiz-europe

SUSCRÍBASE

Para recibir vía e-mail contenido, noticias, novedades y ser parte de nuestra red.